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Aunt Cafi Framed Print
Aunt Cafi Framed Print
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Aunt Cafi Framed Print

Regular price
£45.00
Sale price
£45.00
Regular price
Sold out
Unit price
per 
Tax included.

An iconic piece of Filipino advertising history, Cafiaspirina was the pain-relief brand that rivaled best-selling Cortal in the 1950s. It was produced by Bayer, which gave the world aspirin. To promote Cafiaspirina, an illustrated cartoon figure of a Filipina nurse began appearing in its print ads, most of which were drawn as comic strips. Nurse Cafi joined the league of comic characters like Kenkoy and Captain Cortal as brand figures to push products in the marketplace. The illustration of Nurse Cafi, finished in 1948 but only used in 1951 ads, shows her in a typical white uniform holding a giant Cafiaspirina tablet foil pack. She appeared not only in print ads but also on botica merchandising signs with the battle cry "Stop Pain! Feel Fine Again!"

• 10 mil (0.25 mm) thick paper
• Paper weight: 7.67 oz/y² (260 g/m²)
• Alder, semi-hardwood frame
• .75” (1.9 cm) thick frame
• Acrylite front protector
• Hanging hardware included